Science & Environment
Why AI influencers work better with a human friend
Source: Phys.org - latest science and technology news stories · Published
Scroll through Instagram long enough and you'll meet an influencer who isn't real. AI influencers—computer-generated personalities like Lil Miquela, who has millions of followers and has posted for Prada, Samsung and Dior—look and act like human creators, but they're entirely syn
Scroll through Instagram long enough and you'll meet an influencer who isn't real. AI influencers—computer-generated personalities like Lil Miquela, who has millions of followers and has posted for Prada, Samsung and Dior—look and act like human creators, but they're entirely synthetic. Brands like them because they never go off-script, never age and never cause a scandal.
Yet they share one stubborn weakness: people tend not to trust them.
Related stories
WNBA Art's 10 most iconic moments of the 2026 season
WNBA Art, the viral Instagram account from artist Meg Stacy, documented the best moments of the WNBA season.
espn.com ·
Trump wanted to give No Kings no air. Then, Meta suspended its Instagram.
Over the weekend, the No Kings Coalition said Meta declined to commit to taking steps to prevent automated systems from suspending one of Instagram's most prominent pro-democracy accounts if activity surged around the page during the midterm elections. A demand for action came af
Ars Technica - All content ·
CT scans reveal four-letter code to 400-year-old lock from Welsh shipwreck
Experts from Amgueddfa Cymru and Cardiff University have used cutting-edge CT scanning technology to unlock a centuries-old combination lock recovered from one of Wales' most remarkable maritime discoveries.
Phys.org - latest science and technology news stories ·
Smiling can make you happier—unless someone forces you to do it
Nicholas Coles, Ph.D., had long heard that forcing a smile can make you feel a little happier—after all, he had done a lot of the research that supposedly proved it. But something didn't sit quite right with his own findings.
Phys.org - latest science and technology news stories ·
Scientists develop novel model to forecast internal solitary waves from multiple sources in the Sulu Sea
A research team led by Professor Li Xiaofeng from the Institute of Oceanology of the Chinese Academy of Sciences (IOCAS) has developed a model to forecast internal solitary waves originating from multiple sources in the Sulu Sea. The model combines physical equations and satellit
Phys.org - latest science and technology news stories ·