Science & Environment

The psychology of why we overpay for used cars—study points to left-digit bias

Source: Phys.org - latest science and technology news stories · Published

The psychology of why we overpay for used cars—study points to left-digit bias
Source: Phys.org - latest science and technology news stories

Consumers routinely ignore information when making purchases. They overlook the tax attached to a price, skim past ingredient lists and often fail to process exact numbers with any precision.

Consumers routinely ignore information when making purchases. They overlook the tax attached to a price, skim past ingredient lists and often fail to process exact numbers with any precision.

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