Science & Environment
Perceived motives help explain why some online campaigns fail to mobilize support
Source: Phys.org - latest science and technology news stories · Published
Flinders University researchers have examined the role social media plays in expanding social movements and found that perceptions of online activists' motives can significantly affect others' willingness to participate. The study is published in the journal New Media & Society.
Flinders University researchers have examined the role social media plays in expanding social movements and found that perceptions of online activists' motives can significantly affect others' willingness to participate. The study is published in the journal New Media & Society.
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