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Why holding on to loyal donors is not the right advice for every nonprofit
المصدر: Phys.org - latest science and technology news stories · نُشر

As humanitarian funding shrinks, conventional fundraising wisdom says to hold on to loyal donors. But new research shows that the value of a donor depends on how a nonprofit is set up. For many organizations, winning new donors matters more than keeping loyal ones.
As humanitarian funding shrinks, conventional fundraising wisdom says to hold on to loyal donors. But new research shows that the value of a donor depends on how a nonprofit is set up. For many organizations, winning new donors matters more than keeping loyal ones.
أخبار ذات صلة

Louis Rossmann Wants More People to Care About the Right to Repair
The outspoken consumer rights advocate knows the incoming Democrat-heavy Congress has a lot to get done. But he hopes one of those things is letting you fix your own iPhone.
WIRED ·

Record-breaking 2025 Iberian fire season was three times larger due to climate change
The latest global State of Wildfires report, co-led by the University of East Anglia, shows that the extreme fire-prone weather experienced across Spain and Portugal in 2025 was three times more likely due to human-caused climate change, and the area burned was three times larger
Phys.org - latest science and technology news stories ·

Living with humility took on social weight in the late Middle Ages, historian argues
We're deep in the Middle Ages. In the mind's eye, monks stagger past, flagellating themselves to cleanse their sins and demonstrate their humility before God and creation. This was a time when humility—humilitas—was considered one of the fundamental virtues of Christian life.
Phys.org - latest science and technology news stories ·

More important than tropical cyclones: Scientists finally track the hidden weather systems behind most tropical rainfall
For the first time, researchers in Australia have identified and tracked the weather systems that are collectively more important to rainfall across the tropics than tropical cyclones. The work, published in the journal Weather and Climate Dynamics, has advanced a new way to inve
Phys.org - latest science and technology news stories ·

How pipes became status symbols in 18th-century Sweden
In the 18th century, a clay tobacco pipe could reveal more than you might think. Its length, quality and condition, as well as the way it was used, could signal social status. In a new doctoral thesis, Lund University archaeologist Robert Bergman Carter shows how smokeways at the
Phys.org - latest science and technology news stories ·