العلوم والبيئة
Enjoyment increases consumers' willingness to pay for sustainable products
المصدر: Phys.org - latest science and technology news stories · نُشر
Consumers are more willing to pay for sustainable products if they also perceive them as enjoyable and appealing, according to a study conducted at the University of Eastern Finland. However, environmental friendliness alone does not always translate into willingness to pay.
Consumers are more willing to pay for sustainable products if they also perceive them as enjoyable and appealing, according to a study conducted at the University of Eastern Finland. However, environmental friendliness alone does not always translate into willingness to pay.
أخبار ذات صلة
Digitalization front-runners are more vulnerable to cyberattacks
For many business leaders, digitalization is associated with promises of greater efficiency and productivity. However, a new study by professor of accounting Jukka Sihvonen from the University of Vaasa, Finland, suggests that increasing digitalization may also raise a company's r
Phys.org - latest science and technology news stories ·
How anxiety over climate change affects college students
College undergraduates are anxious about climate change, with many feeling powerless and frustrated about Earth's future, yet resources to help students cope are in short supply, according to new interdisciplinary University of Utah research. The sentiment isn't limited to studen
Phys.org - latest science and technology news stories ·
Scientists use sound waves to deliver a new attack on deadly brain cancer
Scientists at the University of Virginia have developed a promising new strategy to fight glioblastoma, one of the deadliest and most difficult-to-treat forms of brain cancer. Their experimental approach combines focused ultrasound, tiny nanoparticles, and genetic molecules calle
All Top News -- ScienceDaily ·
A surprising vitamin A discovery is changing what scientists know about vision
Scientists at Johns Hopkins University have uncovered a surprising process that helps humans develop sharp vision before birth, challenging decades of assumptions about how the eye forms. Using miniature human retinas grown in the lab, researchers discovered that a vitamin A deri
All Top News -- ScienceDaily ·
Physicists created a tiny universe and watched time emerge without a clock
Scientists have created a miniature universe in the laboratory that could help answer one of the biggest mysteries in physics: What is time, and where does it come from? Using 24,000 ultracold atoms, a University of Birmingham researcher built an isolated quantum system that repe
All Top News -- ScienceDaily ·